/* Club de Lealtad por WhatsApp · Vincent
   Concepto: el sello. Tinta morada de sello de oficina sobre cartulina. */

@font-face{font-family:"Instrument Serif";font-style:normal;font-weight:400;font-display:swap;src:url(../fonts/instrument-serif-latin.woff2) format("woff2");unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:"Instrument Serif";font-style:normal;font-weight:400;font-display:swap;src:url(../fonts/instrument-serif-latin-ext.woff2) format("woff2");unicode-range:U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}
@font-face{font-family:"Inter";font-style:normal;font-weight:100 900;font-display:swap;src:url(../fonts/inter-latin.woff2) format("woff2");unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
@font-face{font-family:"Inter";font-style:normal;font-weight:100 900;font-display:swap;src:url(../fonts/inter-latin-ext.woff2) format("woff2");unicode-range:U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}

:root{
  /* Color */
  --tinta:#1B1538;          /* cojín de tinta: fondos oscuros */
  --tinta-2:#272052;        /* superficie sobre oscuro */
  --cartulina:#F4F3FA;      /* fondo claro, frío */
  --papel:#FFFFFF;          /* tarjetas */
  --sello:#6B3FE0;          /* único acento: sellos, acciones, datos */
  --sello-hondo:#5630C4;
  --sello-claro:#B8A2FF;    /* el acento sobre oscuro */
  --premio:#C98A12;         /* solo la casilla del premio */
  --texto:#17132E;
  --grafito:#4E4A66;
  --en-oscuro:#F4F3FA;
  --en-oscuro-suave:#C9C3E6;
  --linea:rgba(23,19,46,.12);
  --foco:var(--sello);

  /* Tipo */
  --serif:"Instrument Serif",ui-serif,Georgia,serif;
  --sans:"Inter",ui-sans-serif,system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;

  /* Espacio */
  --margen:clamp(20px,5vw,48px);
  --seccion:clamp(72px,9vw,136px);
  --curva:cubic-bezier(.16,1,.3,1);
}

*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-behavior:smooth;scroll-padding-top:80px}
body{margin:0;background:var(--cartulina);color:var(--texto);font:400 1.0625rem/1.6 var(--sans);-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;overflow-x:hidden}
h1,h2,h3,p,ol,ul,figure,blockquote,dl,dd{margin:0}
ol,ul{padding:0;list-style:none}
img,svg{display:block}
a{color:inherit}
strong{font-weight:650}
h1,h2{font-family:var(--serif);font-weight:400;letter-spacing:-.012em;text-wrap:balance}
h2{font-size:clamp(2.1rem,1.35rem + 2.7vw,3.6rem);line-height:1.04}
h3{font-size:1.25rem;line-height:1.3;font-weight:650;letter-spacing:-.01em}
.entrada{font-size:clamp(1.0625rem,1rem + .35vw,1.25rem);line-height:1.55;color:var(--grafito);max-width:38em;text-wrap:pretty}
:focus-visible{outline:3px solid var(--foco);outline-offset:3px;border-radius:6px}

.sprite{position:absolute;width:0;height:0;overflow:hidden}
.envoltura{width:100%;max-width:1200px;margin-inline:auto;padding-inline:var(--margen)}
.seccion{padding-block:var(--seccion)}
.seccion-cabeza{display:grid;gap:18px;margin-bottom:clamp(40px,5vw,72px);max-width:52rem}
.icono{width:1.15em;height:1.15em;flex:none}

.saltar{position:absolute;left:12px;top:-60px;z-index:50;background:var(--papel);color:var(--texto);padding:10px 16px;border-radius:8px;font-weight:600;text-decoration:none}
.saltar:focus{top:12px}

/* Botones */
.boton{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:52px;padding:0 26px;border-radius:999px;border:1.5px solid transparent;font:600 1rem/1.2 var(--sans);text-decoration:none;cursor:pointer;transition:background-color .2s,border-color .2s,transform .2s var(--curva)}
.boton:active{transform:scale(.97)}
.boton-wa,.boton-claro{background:var(--sello);color:#fff}
.boton-wa:hover,.boton-claro:hover{background:var(--sello-hondo)}
.boton-wa[data-pendiente] .icono{opacity:.75}
.boton-fantasma{border-color:rgba(244,243,250,.38);color:var(--en-oscuro)}
.boton-fantasma:hover{border-color:var(--en-oscuro);background:rgba(244,243,250,.06)}
.boton-chico{min-height:44px;padding:0 18px;font-size:.9375rem}
.boton-sello{background:var(--tinta);color:var(--en-oscuro)}
.boton-sello:hover{background:var(--tinta-2)}

/* Barra superior */
.barra{position:sticky;top:0;z-index:20;background:rgba(27,21,56,.9);-webkit-backdrop-filter:blur(12px);backdrop-filter:blur(12px);color:var(--en-oscuro);--foco:var(--sello-claro)}
.barra-fila{display:flex;align-items:center;justify-content:space-between;gap:16px;min-height:68px}
.marca{display:flex;align-items:baseline;gap:10px;text-decoration:none;min-height:44px;align-items:center}
.marca-nombre{font-family:var(--serif);font-size:1.6rem;line-height:1}
.marca-producto{font-size:.875rem;color:var(--en-oscuro-suave)}
.barra-nav{display:none;gap:32px}
.barra-nav a{font-size:.9375rem;color:var(--en-oscuro-suave);text-decoration:none;padding:10px 0}
.barra-nav a:hover{color:var(--en-oscuro)}
@media (max-width:519px){.marca-producto{display:none}}
@media (min-width:900px){.barra-nav{display:flex}}

/* ---------- 1. Hero ---------- */
.hero{background:var(--tinta);color:var(--en-oscuro);--foco:var(--sello-claro);padding:clamp(40px,7vw,104px) 0 clamp(64px,8vw,128px);position:relative;overflow:hidden}
.hero::before{content:"";position:absolute;width:min(900px,140vw);aspect-ratio:1;right:-28%;top:-10%;background:radial-gradient(closest-side,rgba(107,63,224,.32),rgba(107,63,224,0));pointer-events:none}
.hero-rejilla{position:relative;display:grid;gap:clamp(48px,6vw,64px);align-items:center}
.hero-contexto{font-size:1rem;color:var(--en-oscuro-suave);margin-bottom:20px}
.hero h1{font-size:clamp(2.75rem,1.55rem + 4.9vw,5.25rem);line-height:1;max-width:12em}
.hero-sub{margin-top:24px;font-size:clamp(1.125rem,1rem + .6vw,1.4rem);line-height:1.5;color:var(--en-oscuro-suave);max-width:28em}
.hero-sub strong{color:var(--en-oscuro);font-weight:600}
.acciones{display:flex;flex-wrap:wrap;gap:12px;margin-top:36px}
.hero-tarjeta{justify-self:center;width:min(100%,400px);perspective:1200px}
@media (min-width:1024px){
  .hero-rejilla{grid-template-columns:1.25fr 1fr}
  .hero-tarjeta{width:min(100%,440px);justify-self:end}
}

/* La tarjeta de sellos */
.tarjeta{background:var(--papel);color:var(--texto);border-radius:22px;padding:22px 22px 18px;box-shadow:0 1px 0 rgba(255,255,255,.6) inset,0 30px 60px -20px rgba(10,6,30,.65),0 12px 24px -12px rgba(10,6,30,.4);transform:rotate(-3deg)}
.tarjeta-cabeza{display:flex;justify-content:space-between;align-items:baseline;gap:12px;padding-bottom:14px;border-bottom:1px dashed var(--linea)}
.tarjeta-club{font-family:var(--serif);font-size:1.6rem;line-height:1}
.tarjeta-negocio{font-size:.8125rem;color:var(--grafito)}
.casillas{display:grid;grid-template-columns:repeat(5,1fr);gap:26px 12px;padding:22px 2px 30px}
.casilla{position:relative;aspect-ratio:1;border-radius:50%;border:1.5px dashed rgba(107,63,224,.35);display:grid;place-items:center;color:var(--sello)}
.casilla b{font-weight:600;font-size:.8125rem;color:var(--grafito)}
.casilla > svg{position:absolute;inset:-6%;width:112%;height:112%;opacity:0;transform:rotate(var(--r,-8deg))}
.casilla:nth-child(2n){--r:9deg}
.casilla:nth-child(3n){--r:-15deg}
.casilla:nth-child(5n){--r:4deg}
.casilla span{position:absolute;top:calc(100% + 4px);left:50%;transform:translateX(-50%);font-size:.6875rem;line-height:1;color:var(--grafito);white-space:nowrap}
.casilla.sellada{border-color:transparent}
.casilla.sellada > svg{opacity:.9}
.casilla.sellada b{visibility:hidden}
.casilla.regalo span{color:var(--sello);font-weight:600}
.casilla.premio{border:1.5px solid var(--premio);color:var(--premio)}
.casilla.premio > svg:first-child{color:var(--sello)}
.hero .casilla.premio > svg,.casilla > .premio-icono{position:static;opacity:1;width:46%;height:46%;transform:none;color:var(--premio)}
.casilla.premio span{color:#8A5D08;font-weight:600}
.casilla.premio.sellada .premio-icono{opacity:0}
.tarjeta-pie{display:flex;justify-content:space-between;align-items:center;gap:12px;padding-top:14px;border-top:1px dashed var(--linea);font-size:.875rem;font-weight:600}
.tarjeta-wa{display:inline-flex;align-items:center;gap:6px;font-weight:500;color:var(--grafito)}

/* Momento orquestado: la tarjeta llega y le caen los dos sellos de regalo */
@keyframes llegar{from{opacity:0;transform:translateY(36px) rotate(4deg) scale(.96)}to{opacity:1;transform:rotate(-3deg)}}
@keyframes sellar{0%{opacity:0;transform:rotate(var(--r)) scale(1.7)}55%{opacity:.95;transform:rotate(var(--r)) scale(.92)}100%{opacity:.9;transform:rotate(var(--r)) scale(1)}}
.hero .tarjeta{animation:llegar 1s var(--curva) .15s both}
.hero .casilla.sellada > svg{animation:sellar .45s cubic-bezier(.3,1.4,.5,1) .95s both}
.hero .casilla.sellada:nth-child(2) > svg{animation-delay:1.25s}
.casilla.recien > svg:first-child{animation:sellar .4s cubic-bezier(.3,1.4,.5,1) both}

/* ---------- 2. Problema ---------- */
.problema{background:var(--papel)}
.problema-rejilla{display:grid;gap:56px;align-items:center}
.problema h2{max-width:15em}
.problema .entrada{margin-top:24px}
.papel{justify-self:center;width:min(100%,340px)}
.papel-tarjeta{background:#FBFAF6;border:1px solid rgba(23,19,46,.14);border-radius:6px;padding:22px;transform:rotate(4deg);box-shadow:0 18px 36px -24px rgba(23,19,46,.45);position:relative;background-image:linear-gradient(100deg,transparent 48%,rgba(23,19,46,.05) 50%,transparent 52%)}
.papel-sellos{display:grid;grid-template-columns:repeat(5,1fr);gap:10px}
.papel-sellos i{aspect-ratio:1;border-radius:50%;border:1px solid rgba(23,19,46,.18)}
.papel-sellos i.sellado{border:3px solid rgba(107,63,224,.45);transform:rotate(12deg) scale(1.04)}
.papel-datos{margin-top:22px;display:grid;gap:14px}
.papel-datos div{display:flex;align-items:flex-end;gap:10px}
.papel-datos dt{font-size:.8125rem;color:var(--grafito)}
.papel-datos dd{flex:1;border-bottom:1.5px dashed rgba(23,19,46,.3);height:1.2em}
.papel figcaption{margin-top:28px;text-align:center;font-size:.9375rem;color:var(--grafito)}
@media (min-width:900px){.problema-rejilla{grid-template-columns:1.5fr 1fr;gap:80px}}

/* ---------- 3. Cómo funciona ---------- */
.pasos-lista{display:grid}
.paso{display:grid;gap:28px;padding-block:clamp(36px,5vw,64px);border-top:1px solid var(--linea)}
.paso:last-child{padding-bottom:0}
.paso-texto{max-width:30rem}
.paso-num{display:block;font-family:var(--serif);font-size:clamp(3.5rem,2.6rem + 3vw,5.5rem);line-height:.8;color:var(--sello);margin-bottom:18px}
.paso h3{font-family:var(--serif);font-weight:400;font-size:clamp(1.9rem,1.5rem + 1.4vw,2.6rem);line-height:1.05;letter-spacing:-.01em}
.paso-texto p{margin-top:12px;color:var(--grafito)}
.paso-visual{border-radius:28px;min-height:320px;display:grid;place-items:center;padding:clamp(28px,4vw,48px)}
.paso:nth-child(1) .paso-visual{background:var(--tinta)}
.paso:nth-child(2) .paso-visual{background:#E9E5F8}
.paso:nth-child(3) .paso-visual{background:var(--papel);border:1px solid var(--linea)}
@media (min-width:900px){
  .paso{grid-template-columns:1fr 1.15fr;gap:72px;align-items:center}
}

/* Paso 1: cartel en caja */
.cartel{background:var(--papel);border-radius:14px;padding:26px 26px 20px;width:min(100%,260px);text-align:center;transform:rotate(-2deg);box-shadow:0 24px 40px -18px rgba(0,0,0,.55)}
.qr{width:100%;max-width:170px;margin:0 auto;color:var(--tinta)}
.cartel-frase{margin-top:18px;font-family:var(--serif);font-size:1.5rem;line-height:1.1}
.cartel-nota{margin-top:12px;display:inline-flex;align-items:center;gap:6px;font-size:.8125rem;color:var(--grafito)}

/* Paso 2: tarjeta que se sella */
.sellador{width:min(100%,380px);display:grid;gap:22px}
.tarjeta-clara{transform:none;box-shadow:0 18px 40px -22px rgba(27,21,56,.45)}
.sellador-control{display:flex;flex-wrap:wrap;align-items:center;gap:12px 16px}
.sellador-estado{font-size:.9375rem;font-weight:600;color:var(--texto)}
.aviso{display:flex;gap:10px;align-items:flex-start;background:var(--tinta);color:var(--en-oscuro);border-radius:16px;padding:14px 16px;font-size:.9375rem;line-height:1.45}
.aviso .icono{margin-top:2px;color:var(--sello-claro)}
.aviso[hidden]{display:none}
.aviso.entra{animation:aviso .5s var(--curva) both}
@keyframes aviso{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}

/* Paso 3: chat */
.chat{width:min(100%,360px);display:grid;gap:12px}
.chat-dia{justify-self:center;font-size:.75rem;color:var(--grafito);background:var(--cartulina);padding:5px 12px;border-radius:999px}
.burbuja{max-width:85%;padding:12px 16px;border-radius:18px;font-size:.9375rem;line-height:1.45}
.burbuja-negocio{justify-self:start;background:#EEEBF8;border-bottom-left-radius:6px}
.burbuja-cliente{justify-self:end;background:var(--sello);color:#fff;font-weight:600;border-bottom-right-radius:6px}

/* ---------- 4. Prueba 34 vs 19 ---------- */
.prueba{background:var(--tinta);color:var(--en-oscuro);--foco:var(--sello-claro)}
.prueba .entrada{color:var(--en-oscuro-suave)}
.prueba-cabeza{max-width:56rem}
.comparativa{display:grid;grid-template-columns:1fr 1fr;gap:clamp(16px,4vw,64px);align-items:start}
.dato{display:grid;gap:18px;padding-top:28px;border-top:1px solid rgba(244,243,250,.16)}
.mini{display:grid;grid-template-columns:repeat(5,1fr);gap:6px;max-width:190px}
.mini i{aspect-ratio:1;border-radius:50%;border:1.5px dashed rgba(244,243,250,.3)}
.mini i.sellada{border:3px solid var(--sello-claro)}
.dato-num{display:grid;gap:4px}
.dato-num span{font-family:var(--serif);font-size:clamp(5rem,2.5rem + 9vw,11rem);line-height:.85;letter-spacing:-.03em;color:#9D96C4}
.dato-fuerte .dato-num span{color:var(--sello-claro)}
.dato-num small{font-size:.9375rem;color:var(--en-oscuro-suave)}
.pista{height:10px;border-radius:999px;background:rgba(244,243,250,.1);overflow:hidden}
.relleno{height:100%;width:calc(var(--v) * 100%);border-radius:inherit;background:#9D96C4;transform-origin:left center;transition:transform 1.4s var(--curva)}
.dato-fuerte .relleno{background:var(--sello-claro)}
.js .comparativa:not(.visto) .relleno{transform:scaleX(0)}
.dato figcaption{font-size:.9375rem;line-height:1.45;color:var(--en-oscuro-suave);max-width:22em}
.fuente{margin-top:40px;font-size:.875rem;color:var(--en-oscuro-suave)}
.fuente cite{font-style:normal;color:var(--en-oscuro)}

/* ---------- 5. Roles ---------- */
.roles{background:var(--papel)}
.roles-rejilla{display:grid;gap:20px}
.rol{border-radius:28px;padding:clamp(28px,4vw,48px)}
.rol h3{font-family:var(--serif);font-weight:400;font-size:clamp(1.8rem,1.4rem + 1.2vw,2.4rem);line-height:1.05;margin-bottom:24px}
.rol-angel{background:var(--cartulina)}
.rol-tuyo{border:1.5px dashed rgba(107,63,224,.45)}
.lista-sellos{display:grid;gap:14px}
.lista-sellos li{position:relative;padding-left:34px}
.lista-sellos li::before{content:"";position:absolute;left:0;top:.2em;width:20px;height:20px;border-radius:50%;border:3px solid var(--sello);transform:rotate(-12deg);box-shadow:inset 0 0 0 3px var(--papel),inset 0 0 0 10px rgba(107,63,224,.18)}
.rol-equipo{margin-top:32px;color:var(--grafito)}
.frase-caja{margin-top:10px;font-family:var(--serif);font-size:clamp(1.9rem,1.4rem + 1.8vw,2.9rem);line-height:1.08;color:var(--sello)}
@media (min-width:900px){.roles-rejilla{grid-template-columns:1fr 1fr;gap:24px}}

/* ---------- 6. Precio ---------- */
.precio-rejilla{display:grid;gap:20px}
.plan,.instalacion{border-radius:28px;padding:clamp(28px,4vw,48px)}
.plan{background:var(--tinta);color:var(--en-oscuro);--foco:var(--sello-claro)}
.plan .lista-sellos li::before{border-color:var(--sello-claro);box-shadow:inset 0 0 0 3px var(--tinta),inset 0 0 0 10px rgba(184,162,255,.25)}
.instalacion{background:var(--papel);border:1px solid var(--linea);display:flex;flex-direction:column;gap:14px}
.plan h3,.instalacion h3{font-size:1.125rem}
.monto{display:flex;align-items:flex-end;gap:14px;margin:14px 0 28px}
.monto-num{font-family:var(--serif);font-size:clamp(5rem,3.6rem + 5vw,8rem);line-height:.82;letter-spacing:-.03em}
.monto-det{font-size:.9375rem;line-height:1.35;color:var(--en-oscuro-suave);padding-bottom:4px}
.monto-chico{margin:6px 0 4px}
.monto-chico .monto-num{font-size:clamp(3.75rem,3rem + 3vw,5.5rem)}
.instalacion .monto-det,.instalacion p{color:var(--grafito)}
.enlace-garantia{margin-top:auto;padding-top:12px;font-weight:600;color:var(--sello);text-underline-offset:4px}
.plus{margin-top:28px;color:var(--grafito);max-width:46em}
@media (min-width:900px){.precio-rejilla{grid-template-columns:1.45fr 1fr;gap:24px}}

/* ---------- 7. Garantía ---------- */
.garantia{background:var(--papel)}
.garantia-bloque{position:relative;border:2px solid var(--sello);border-radius:28px;padding:clamp(28px,5vw,64px);display:grid;gap:28px;box-shadow:inset 0 0 0 6px var(--papel),inset 0 0 0 7px rgba(107,63,224,.35)}
.garantia-sello{width:136px;color:var(--sello);transform:rotate(-12deg)}
.garantia-sello text{font-family:var(--sans)}
.garantia-sello .garantia-30{font-family:var(--serif)}
.garantia h2{color:var(--texto)}
.garantia-cita{margin-top:18px;font-family:var(--serif);font-size:clamp(1.3rem,1.1rem + .8vw,1.75rem);line-height:1.4;max-width:34em;text-wrap:pretty}
@media (min-width:900px){
  .garantia-bloque{grid-template-columns:auto 1fr;gap:56px;align-items:center}
  .garantia-sello{width:200px}
}

/* ---------- 8. Demo ---------- */
.demo-rejilla{display:grid;gap:48px;align-items:center}
.demo-texto{display:grid;gap:20px;justify-items:start}
.nota{font-size:.875rem;color:var(--grafito)}
.telefono{display:none}
@media (min-width:1024px){
  .demo-rejilla{grid-template-columns:1fr auto;gap:80px}
  .telefono{display:block;width:360px;height:720px;padding:12px;border-radius:52px;background:var(--tinta);box-shadow:0 40px 80px -30px rgba(27,21,56,.55),inset 0 0 0 1.5px rgba(184,162,255,.25)}
  .telefono-pantalla{width:100%;height:100%;border-radius:40px;overflow:hidden;background:var(--cartulina)}
  .telefono-pantalla iframe{width:100%;height:100%;border:0;display:block}
}

/* ---------- 9. Contacto ---------- */
.contacto{background:var(--tinta);color:var(--en-oscuro);--foco:var(--sello-claro);text-align:center}
.contacto-caja{display:grid;justify-items:center;gap:24px}
.contacto h2{font-size:clamp(2.4rem,1.5rem + 3.4vw,4.4rem);max-width:13em}
.contacto .entrada{color:var(--en-oscuro-suave)}

.pie{background:var(--tinta);color:var(--en-oscuro-suave);border-top:1px solid rgba(244,243,250,.1);padding-block:28px;font-size:.875rem;--foco:var(--sello-claro)}

@media (prefers-reduced-motion:reduce){
  html{scroll-behavior:auto}
  *,*::before,*::after{animation:none!important;transition:none!important}
  .js .comparativa:not(.visto) .relleno{transform:none}
}